For Christina, a third-generation Chinese American who runs her family’s ice cream shop, carrying on her father’s legacy is an Act of Mutuality. You’re taking care of the ones you love to build and continue your own family’s legacy every day.
Campaign: Legacy
Client: MassMutual | Live Mutual
Agency: New-A
Social Content Producer & Editor: Heather DiPietro
DP: Brian Morgan, Bob Burton
Color: Out Of The Blue
© HEATHER DIPIETRO 2023.