To celebrate National Sisters Day, LOFT teamed with Carl Byrd & Co. to celebrate sisterhood - big sisters, little sisters, stepsisters, sisters-in-law, soul sisters - all month long. The videos have over 27,000 views on Instagram.
Campaign: LOFT Sisters
Client: LOFT
Agency: Carl Byrd & Co.
Director: Carl Byrd
Production Co: GhostPepper
Producer: Heather DiPietro
DP: Jordyn Gatti
Editors: Conner Reddan & Heather DiPietro
"Abbi + Mimi"
"Corinna + Tasia"
"Jasmin + Deja"
"Chere + Alexa"
"Heather + Jennifer"
© HEATHER DIPIETRO 2023.