Heather DiPietro

All Kinds of Smiles

Colle McVoy has been proud to partner with Align Technology and its Invisalign® clear aligner technology for more than four years. Colle McVoy helped the world’s most advanced clear aligner system launch a new creative platform, spanning broadcast television, digital video and social media in North America. The work is centered around helping people understand that not all aligners are created equal. Only Invisalign aligners are made from SmartTrack® material for a better fit and feel to transform smiles.

Credits

Agency: Colle McVoy
Client: Invisalign
Campaign: All Kinds of Smiles

Production Co: NYPS
Executive Producer: Heather DiPietro
Director: Stephen Frandsen
Casting: Kristen Palladino
Line Producer: Jack Noone