Heather DiPietro

10th Anniversary

Halo Top celebrated its 10th anniversary by creating the most expensive pint of birthday cake ice cream in the world. It is estimated to be worth $10,000.

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The Ask

Shot on June 9th, we had less than 4 days to deliver 27 assets. As the post-producer, I hired the team, kept us on schedule and on budget, and managed all the unexpected twists and turns that usually come with fast-paced projects.

Credits

Agency: Wolfgang
Group Creative Director: Adam Stockton
Exec Producer: Caleb Omens

Production Co: Friends & Family
Director: Adam Willis

Post-House: Schofield's Flowers
Exec Producer & Post-Producer: Heather DiPietro
Editor: Lev Pakman
GFX: Keeley Davis

"Introduction" – 15 second version

"How to" – 15 second version

"Introduction" – 6 second version

"How to" – 6 second version