Heather DiPietro

Flowers Wilt, Whisky Won’t

The Glenlivet is taking the single malt category to a new audience - moms. Who says scotch is just for men? And wouldn’t it make a wonderful Mother’s Day gift? The Glenlivet is on a mission to open up old traditions this gifting season while opening up the single malt category to a new generation of consumers. The brand is inviting new people, original ideas and fresh perspectives into the category.

Credits

Agency: Genero
Client: The GlenLivet

Production Co: GhostPepper
Executive Producer & Line Producer: Heather DiPietro
Director: Lev Pakman
DP: Josh Fisher
Wardrobe: Erika Nunez
Props/Art: Kim Matela
Editor: Conner Reddan
Color: Out of the Blue // Courtney Feemster
Sound Mix: Hansdale Hsu